【TENYER Guan Xuan】I heard you like me today~

17 01 2020

TENYER decoration design August 23rd


?The company of literature and art has to do the business of literature and art.

THE INTRODUCTION
 

The boss is on a business trip and has a meeting. The long-distance bus for one night drives this day. He is tired and solid of the four good young people in his prime.

Drive into the garage, turn off the engine and lean against the seat back. Looking at the time, well, 23:12.

I don't want to move. I don't want to get off the car.

Light a cigarette and rub your eyebrows. Think of our daily work for "ideal", think of our colleagues working overtime, think of our young and promising employees, think of Party A who is also busy and struggling, and feel thousands of emotions.

 

 

There's a line in "three stupid people making Bollywood":

Once we were born, we were told that life is a race. If we don't run fast, we will be devastated. Even if we were born, we would have to race with 300 million sperm.

And when I heard the story of the tortoise rabbit race, the final result was that the tortoise won the rabbit.

People always focus on the rabbit's laziness, but ignore the tortoise's concentration and the spirit of one step accumulation.

The tortoise is quiet and the rabbit is moving;

Slow is the way to speed, static is the way to move, and constant is the way to change. So when the whistle of the game rings, we don't need to make a rabbit stride forward, but only need to make a tortoise, not impatient, and walk slowly.

It's time to come. It's all on the way.

 

 

Cheng, we TENYER's business doll will be a turtle this time. Even the name jumped out of the boss's mouth happily: Yi Xiaoqiang.

THE FOLLOW-UP
 

If the logo is the face, let people remember; the corporate doll is the hands, can tightly hold others, and people have emotional relations.

The boss is a tough guy. The next day, my graphic designer and I were called to discuss Yi Xiaoqiang's appearance and character, and where to come from and where to go.

Main needs: hard work, dumb and cute, high recognition, combination with TENYER attributes and logo.

The designer still attaches great importance to the little turtle, because he also brings the original illustrator to better understand Yi Xiaoqiang's numerous.

Let's first look at the designer's manuscript:

 

 

The tortoise shell is composed of the logo lines of TENYER, representing the tenacity of TENYER's quality and the versatility of TENYER's design concept.

Cute big head, big eyes, dumb and crafty laziness reveal unwillingness, just like a posture of "wujiayougui has just grown up".

Initial setting draft:

 

We stuck for a long time when we made the settings.

As for "cute but not cute" and "performance of effort", as well as the display form and insertion method of logo, and these jams, let us know that the completion of the doll needs to do the basic settings first, then the expressions, actions, and the differences between the colored manuscript and the line manuscript in details.

It's true that there are mentors everywhere in life.

After setting the initial settings, it's time to enrich the expressions and actions of the little things. Grinning and naughty, serious and serious, a picture of dozens of hours, it is to restore the true state of TENYER people.

 

 

The second shopkeeper's hat represents TENYER's service spirit. Yi Xiaoqiang uses the speed of lying down to cross the ocean of knowledge, which shows that design is a long process.

Yi Xiaoqiang also experienced seventy-two changes in her family when she was coloring.

 

 

However, without 72 changes, how can the sky be noisy.

THE TRANSITION

 

Come out after a long call.

Yi Xiaoqiang, official Xuan:

In order to enhance the internal cohesion of the company and help the external publicity and promotion of TENYER's brand image, yixiaoqiang, a corporate doll of TENYER, was officially released on August 23, 2019.

 

 

Yi Xiaoqiang said

 

Can take temporary setbacks——Accumulate Qi and Grow Wisdom

Tough compression——Persevere with energy

Keep on carving——A small step leads to a long distance

Persistent pursuit——Build up small streams to form rivers and seas

Identify the goal, focus on nothing, crawl hard, take design as the medium, take culture as the essence, and offer the most beautiful and best service and quality of TENYER people to you.

 

"Heaven rewards diligence, tortoise and hare race, although the race is far away, hope will not die."

We're crawling on the circuit to design, Nb

Come on, run and climb. Be an immortal turtle.

      ——The birth of Yi Xiaoqiang

THE CONCLUSION

 

 Ren Zhengfei believes that Huawei's "Big Tortoise" has been crawling hard for 25 years, and when he looked up, he saw Tesla (223.3, - 5.62, - 2.46%). Ren Zhengfei highly praised Tesla's innovation spirit, compared Huawei with BMW, and believed that "BMW should learn from Tesla".

  In Ren Zhengfei's eyes, the practice of the ideal tortoise spirit is to find a strategic opportunity point, and Huawei will be able to press on with thousands of troops and catch up with the latter.

(From Ren Zhengfei's speech at Huawei annual cadre meeting on December 30, 2013)

 

 

There is no shortcut between work and life. People who want to take shortcuts are stuck on the way of wandering and searching, and all the experts are like turtles working hard or using dumb methods.

Diligence can make up for inadequacy, from quantitative change to qualitative change, everything focuses on the accumulation of time, a little bit into gold, then there will be a qualitative leap.

TENYER's development is like a running stream, and its rich works are like flowing water, which is the best proof of its quality.

To be a little tortoise that tries to crawl, to live humbly and conscientiously in the most ordinary life.

Traversing mountains and rivers, we all feel that the world is worth it.